Troy Lee, the legendary custom artist and founder of Troy Lee Designs, has bought back the company he founded after being purchased by 2Ride Group in 2022. Troy Lee Designs will now operate as an independent company.
“Troy Lee Designs is excited to announce a significant evolution in its ownership structure, moving forward as an independent company,” TLD said in a press release. “This pivotal shift, by founder Troy Lee, backed by a world-class American family, marks a new chapter for the iconic brand.”
Troy Lee Designs is now focusing its energy into the Fall 2024 line of products and working on building new helmets, technical gear, protection, and sportswear under the direction of Troy Lee.
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